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Businesses That Lack Both Customer Knowledge and Competitor Knowledge,and Make

Question 23

Multiple Choice

Businesses that lack both customer knowledge and competitor knowledge,and make competitive moves from an internal perspective with no real market knowledge are said to be working with a(n) ________ strategy.


A) oblique
B) inside-the-box
C) reactive
D) decentralization
E) disintermediation

Correct Answer:

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