________ represents the net marketing contribution as a percentage of sales.
A)Return on equity
B)Marketing ROS
C)Gross profit
D)Marketing ROI
E)Market demand

Question

Quizplus · Accepted Answer

Marketing ROS (Return on Sales) represents the net marketing contribution as a percentage of sales. It is a measure of the efficiency of a company's marketing efforts, showing how much profit is generated per dollar of sales.

________ Represents the Net Marketing Contribution as a Percentage of Sales