A ________ is a long-term strategy with a 3- to 5-year time horizon and specific performance objectives.

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A strategic market plan is a long-term strategy that typically has a 3- to 5-year time horizon and specific performance objectives. It outlines the goals and objectives of the organization, identifies target markets, and outlines how the organization plans to achieve its goals through a comprehensive marketing mix strategy. The plan typically includes a situation analysis, target market selection, marketing mix strategies, and a projected financial statement. The other options (A, B, C, and D) do not accurately describe a long-term strategy with specific performance objectives.

A ________ Is a Long-Term Strategy with a 3- to 5-Year