________ consist(s) of communications that target consumers in captive and less cluttered environments outside of their homes.
A) Interactive television (iTV)
B) Out of home media
C) Ambient advertising
D) Branded entertainment
E) Advergames

Question

Quizplus · Accepted Answer

Out of home media refers to advertising that reaches consumers while they are outside their homes, often in less cluttered environments, such as billboards, transit ads, and other outdoor locations.

________ Consist(s) of Communications That Target Consumers in Captive and Less