________ are outcomes that consumers seek in order to fulfill their physiological and psychological needs.
A) Broad-spectrum goals
B) Objective goals
C) Generic goals
D) Subjective goals
E) Product-specific goals

Question

Quizplus · Accepted Answer

Generic goals are outcomes that consumers seek to fulfill their physiological and psychological needs, as they are broad and not tied to any specific product or service.

________ Are Outcomes That Consumers Seek in Order to Fulfill