Which of the following is a combination of a firm with a supplier or distributor?
A) Vertical merger
B) Conglomerate merger
C) Product extension merger
D) Market extension merger

Question

Quizplus · Accepted Answer

A vertical merger involves the combination of a firm with a supplier (backward integration) or a distributor (forward integration), aiming to increase the company's control over the supply chain or distribution channels.

Which of the Following Is a Combination of a Firm