The weights and total weighted scores in a Competitive Profile Matrix (CPM) have the same meaning as the weights and total weighted scores in a(n)
A) Comprehensive Profile Analysis (CPA).
B) Dynamic Trends Analytical Framework.
C) Porter's Five Forces Model.
D) External Factor Evaluation (EFE).
E) Evaluative Forces Matrix (EFM).

Question

Quizplus · Accepted Answer

The weights and total weighted scores in a Competitive Profile Matrix (CPM) are similar to those in an External Factor Evaluation (EFE) matrix, as both are used to evaluate external factors affecting a company.

The Weights and Total Weighted Scores in a Competitive Profile