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Imagine That You're the Marketing Manager of a Small Community

Question 1

Multiple Choice

Imagine that you're the marketing manager of a small community theater called the Bayside Playhouse. Someone on the board of directors has suggested that you start making tickets available for sale at other local businesses, rather than requiring people to come to the box office, which has limited hours. You think this is an excellent:


A) pricing strategy.
B) product strategy.
C) promotions strategy.
D) distribution strategy.

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