The PR strategy that relies on targeting specific Internet users with a given communication and relying on them to spread the word is referred to as
A) spreading the news.
B) interconnecting essential publics.
C) Web-based marketing.
D) viral marketing.

Question

Quizplus · Accepted Answer

The PR strategy that relies on targeting specific Internet users with a given communication and relying on them to spread the word is referred to as viral marketing. This type of marketing aims to create a buzz or viral effect around a product, service, or idea by leveraging the power and influence of social networks and online communities. Through the use of engaging content, influencers, and other tactics, viral marketing can generate increased brand awareness, customer engagement, and sales.

The PR Strategy That Relies on Targeting Specific Internet Users