Although old-fashioned store audits are still used in some markets, the vast majority of consumer products in the United States are now tracked via:
A) Geographic Information Systems
B) Online diary panels
C) People meters
D) Scanners
E) A, B, and C.

Question

Quizplus · Accepted Answer

Scanners are widely used in the United States to track consumer products as they provide real-time data on sales and inventory through barcodes at the point of sale.

Although Old-Fashioned Store Audits Are Still Used in Some Markets