A salesperson can minimize exposure to costly misrepresentation and breach of warranty lawsuits if he/she:
A) never negotiates.
B) avoids win-win sales situations.
C) never sells the customer more than he/she wants.
D) thoroughly educates customers before making a sale.
E) offers opinions when the customer asks what result a product will accomplish.

Question

Quizplus · Accepted Answer

Thoroughly educating customers before making a sale ensures they have a clear understanding of the product, its capabilities, and limitations, reducing the likelihood of misunderstandings that could lead to misrepresentation and breach of warranty lawsuits.

A Salesperson Can Minimize Exposure to Costly Misrepresentation and Breach