Established businesses tend to not compete with new products or services on the early part of the S curve.

Question

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Established businesses often focus on refining and improving their existing products or services, which are typically at the mature stage of the S curve, rather than competing with new and innovative products that are at the early stage of the S curve. This is because new innovations can be risky and unproven, and established businesses may be more risk-averse and focused on protecting their current market share.

Established Businesses Tend to Not Compete with New Products or Services