Laura is interested in finding out more about Australian Shepherds since she is looking to get one for her family. She searches on Facebook, and sees a sponsored post from the American Kennel Club providing information about Australian Shepherds. It provides information about the breed and has a list of resources and frequently asked questions. If the American Kennel Club was evaluating this, what type of outcome would they be focusing on?
A) outputs
B) cognitive
C) attitudinal
D) conative
Correct Answer:
Verified
Q7: Which metrics are aligned with cognitive outcomes?
A)
Q8: What is cost per engagement?
A) It focuses
Q9: _ outcomes focus on measuring the response
Q10: What are some areas that need to
Q11: _ is more aligned with conative outcomes
Q13: It is important for social media professionals
Q14: Budgets operate like guidelines for a social
Q15: Measurement is more than just collecting data
Q16: Cersei is exploring her takeover of the
Q17: Roger is looking to evaluate the effectiveness
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