Ayaru, a marketing manager, wants to budget the advertising for a new product launch. She is trying to determine the amount of money that her company can afford to spend on advertising this new product. In the context of decision-making, which of the following criteria of alternative courses of action is Ayaru implementing?
A)legality
B)ethicalness
C)economic feasibility
D)practicality

Question

Quizplus · Accepted Answer

Ayaru is considering the economic feasibility of the advertising budget, which involves determining how much money the company can afford to spend.

Ayaru, a Marketing Manager, Wants to Budget the Advertising for a New