Which statement is true of the maturity stage of the product life cycle (PLC)?
A) The beginning of this stage is signaled by increased sales.
B) Niche marketers that target the underserved segments of a market emerge.
C) It is the shortest stage of the PLC.
D) Product design changes tend to become functional rather than stylistic.

Question

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The Answer of Which statement is true of the maturity stage of the product life cycle (PLC)?
A) The beginning of this stage is signaled by increased sales.
B) Niche marketers that target the underserved segments of a market emerge.
C) It is the shortest stage of the PLC.
D) Product design changes tend to become functional rather than stylistic.

Which Statement Is True of the Maturity Stage of the Product