In the context of a marketing mix,the product includes:
A) the name of the brand.
B) the point of purchase.
C) the elements of advanced strategic planning.
D) personal selling.

Name: In the context of a marketing mix,the product includes: A) the name of the brand. B) the point of purchase. C) the elements of advanced strategic planning. D) personal selling.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The product aspect of the marketing mix includes the name of the brand as it is part of the product's identity and differentiation in the market.

In the Context of a Marketing Mix,the Product Includes