Many business offerings are composed of a combination of product and service elements. From the following, choose the correct ordering, from tangible dominant to intangible dominant, of the items listed.
A) industrial grease, executive management seminars, convention hotel
B) executive management seminars, industrial grease, convention hotel
C) convention hotel, industrial grease, executive management seminars
D) convention hotel, executive management seminars, industrial grease
E) industrial grease, convention hotel, executive management seminars
Correct Answer:
Verified
Q33: Simultaneous production and consumption is a unique
Q34: When the business service marketer attempts to
Q35: Concerning the nonstandardized nature of most industrial
Q36: The degree of tangible-intangible dominance of an
Q37: "Delivering on promises" relates to which of
Q39: As covered in the text, political counseling
Q40: Assisting customers to increase their efficiency would
Q41: Which of the following is NOT true
Q42: Development of the marketing mix is contingent
Q43: The concept of tangibility helps the manager
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents