Direct investment in as a global market entry strategy refers to
A) offering the right to a trademark, patent, trade secret, or similarly valued items of intellectual property in return for a royalty or a fee.
B) contracting with a foreign firm to manufacture products according to certain specifications.
C) a foreign company and a local firm investing together to create a local business.
D) having a company handle its own exports directly, without intermediaries.
E) a domestic firm investing in and owning a foreign subsidiary or division.
Correct Answer:
Verified
Q194: PepsiCo and the Strauss Group have together
Q195: A form of low-risk and capital-free entry
Q196: Yogen Früz is a successful chain of
Q197: A joint venture entails
A) offering the right
Q198: A global market entry strategy in which
Q200: A disadvantage of a joint venture arrangement
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