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Figure 18-2 -To Communicate with Consumers, a Company Can Use One or One

Question 74

Multiple Choice

  Figure 18-2 -To communicate with consumers, a company can use one or more of five promotion alternatives. In Figure 18-2 above, the promotional element labeled E represents A)  advertising. B)  personal selling. C)  public relations. D)  sales promotion. E)  direct marketing. Figure 18-2
-To communicate with consumers, a company can use one or more of five promotion alternatives. In Figure 18-2 above, the promotional element labeled E represents


A) advertising.
B) personal selling.
C) public relations.
D) sales promotion.
E) direct marketing.

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