The swoosh that appears on every Nike product is an example of a
A) copyright.
B) trade identification.
C) patent.
D) brand name.
E) label.
Correct Answer:
Verified
Q213: A brand name is
A) a product's identifier
Q214: Twitter uses a stylized blue or white
Q215: The stylized blue and white waves that
Q216: Adding value to the product (or line)
Q217: Reducing the package content without changing package
Q219: Consumer advocates believe the practice of downsizing
Q220: An organization's use of a name, phrase,
Q221: Brand personality is
A) the personification of a
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