Italians drink more bottled water than any other people in the world, but consider it bad manners to drink it anywhere but at the table, thus illustrating the point that cultural differences make it difficult to adopt a truly global marketing plan.

Question

Quizplus · Accepted Answer

The statement presents a cultural difference in Italy regarding the consumption of bottled water, which shows that a global marketing plan might not be universally applicable due to cultural nuances.

Italians Drink More Bottled Water Than Any Other People in the World