Sometimes purchase decisions characterized by are so routinized that consumers make them with minimal effort and without conscious control.
A) decision habit strength
B) emotional affect
C) choice parameters
D) automaticity
E) active information processing

Question

Quizplus · Accepted Answer

Automaticity refers to the process where decisions are made with minimal effort and without conscious control, often due to habits or routine behaviors.

Sometimes Purchase Decisions Characterized by Are So Routinized That Consumers