Unilever makes Rexona deodorant and antiperspirant,and it is the world's number one brand of deodorant and antiperspirant.Because the worldwide market for deodorants and antiperspirants is growing rapidly,Unilever would classify Rexona as a on the BCG growth- market share matrix.

Question

Quizplus · Accepted Answer

Rexona is classified as a "star" in the BCG matrix because it is the world's number one brand, indicating high market share, and it is in a rapidly growing market, indicating high market growth.

Unilever Makes Rexona Deodorant and Antiperspirant,and It Is the World's