Delia's is a clothing retailer that targets teenage girls.It runs coordinated promotions for its catalogs,its website,and its retail outlets.It uses the same models in its catalog and in its print ads as well as on its website.Delia's works to make sure its public relations activities as well as its sales promotions harmonize with its advertising in all venues.From this information,you can infer that Delia's is using .

Question

Quizplus · Accepted Answer

Delia's is using integrated marketing communication, which involves coordinating and harmonizing all forms of communication and promotional activities to ensure consistency across all marketing channels.

Delia's Is a Clothing Retailer That Targets Teenage Girls