The cumulative effect of advertising depends on customers' frequency of purchase, competitive efforts and________.
A) Income
B) Loyalty
C) Expectations
D) Exposure
Correct Answer:
Verified
Q35: Advertising:
A) Should position the establishment in a
Q36: The three stages of consumer attitudes are
Q37: _advertising is practiced by many international companies,
Q38: The ideal advertisement will do all of
Q39: The most important goal of advertising is:
A)
Q41: Effective advertising will increase:
A) Revenues and customer
Q42: "Collateral" as it is discussed in the
Q43: The most common failure in the development
Q44: Advertising decisions should be based on:
A) How
Q45: You are just beginning to collect information
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