In the Ten Guidelines for Building Strong Brands, What Does

In the Ten Guidelines for Building Strong Brands, what does execution mean?

A) To carry out the requirements in order to reach our target market
B) To carry out the proper programs for customers in order to ensure the organization's healthy growth
C) To carry out the communication program so that it not only is on target with the identity and position but it achieves brilliance and durability
D) To compete with other firms and have a better competitive advantage toward others