A breakfast cereal advertiser decides to create a print media advertisement instead of advertising on broadcast television.This is probably because the advertiser:
A)is not aiming to communicate detailed features of a product that is complex.
B)is keen on creating a mood and demonstrating brand values.
C)does not require time and space to advertise the product.
D)wants to allow readers to process the information at a personalized rate.

Question

Quizplus · Accepted Answer

Print media allows readers to engage with the advertisement at their own pace, which is beneficial for processing detailed information or making a personal connection with the brand.

A Breakfast Cereal Advertiser Decides to Create a Print Media