The model shows that a brand's best opportunity for success involves the overlapping of four important
Factors: current relevance to the consumer, credibility or consumer belief in the brand, differentiation or a recognition
Of uniqueness, and "stretch" or the potential for consumer relevance over time.
A)SWOT analysis
B)PEST analysis
C)Symantec brand opportunity
D)Porter's four corners

Question

Quizplus · Accepted Answer

The description matches the Symantec brand opportunity model, which focuses on relevance, credibility, differentiation, and stretch.

The Model Shows That a Brand's Best Opportunity for Success