If a channel member is able to coordinate successive states of production and distribution because of the size and power of the firm doing the coordinating, it is using a(n):
A) contractual vertical marketing system.
B) multichannel marketing system.
C) horizontal marketing system.
D) administered vertical marketing system.
E) corporate vertical marketing system.

Question

Quizplus · Accepted Answer

The Answer is D

If a Channel Member Is Able to Coordinate Successive States