Producers of convenience goods typically prefer:
A) intermittent distribution.
B) exclusive distribution.
C) intensive distribution.
D) selective distribution.
E) none of the above

Question

Quizplus · Accepted Answer

Producers of convenience goods aim to make their products easily accessible to as many consumers as possible, which is best achieved through intensive distribution. This means placing the product in as many retail outlets as possible, such as supermarkets, convenience stores, gas stations, etc., to maximize availability and convenience for consumers.

Producers of Convenience Goods Typically Prefer