An Australian university is attempting to estimate the market size for its various undergraduate award programmes for the following academic year. Which of the following groups should it consider as being in the market for degree programmes?
A) international students who have completed the equivalent of Year 12
B) students currently studying at private colleges, including English language colleges or those undertaking certificate or diploma programmes
C) undergraduates currently studying at other Australian universities
D) domestic school leavers (i.e. students who have completed Year 12 or its equivalent)
E) all of the above

Question

Quizplus · Accepted Answer

All of the groups listed should be considered in the market for undergraduate degree programmes. International students who have completed the equivalent of Year 12 may be looking to study at an Australian university, students currently studying at private colleges may wish to continue their studies at a university level, undergraduates at other Australian universities may consider transferring or pursuing second degrees, and domestic school leavers are a traditional target market for undergraduate degree programmes.

An Australian University Is Attempting to Estimate the Market Size