All of the following are objectives of CRM EXCEPT:
A) Customer retention
B) Customer acquisition
C) Customer numbers
D) Customer profitability

Question

Quizplus · Accepted Answer

CRM focuses on building long-term relationships with customers and increasing customer profitability. Therefore, the objective of CRM is not just about increasing the number of customers, but rather about retaining and acquiring profitable customers.

All of the Following Are Objectives of CRM EXCEPT