Advertisements that are competitive and show the relative strength of one brand over another are known as:

Question

Quizplus · Accepted Answer

Comparative advertisements directly compare one brand to another and aim to prove the superiority of one brand over another. Reminder advertisements aim to remind customers of a brand they have already purchased or heard of. Advocacy advertisements aim to promote a particular cause or idea. Competitive institutional advertisements promote the benefits of an entire product category rather than one brand in particular.

Advertisements That Are Competitive and Show the Relative Strength of One