The variety of different items a store carries is referred to as:
A)retailing mix.
B)breadth of product line.
C)level of service.
D)depth of product line.

Question

Quizplus · Accepted Answer

The breadth of product line refers to the variety of different items a store carries, while the depth of product line refers to the assortment of a particular product category. The retailing mix refers to the combination of factors such as pricing, promotion, and store layout that a retailer uses to attract and satisfy customers. The level of service refers to the degree of assistance and support provided to customers.

The Variety of Different Items a Store Carries Is Referred