One of the primary difference between tangible goods and services involves the consumer's ability to make pre-purchase evaluations. For example, consumers can quite easily make comparisons and evaluations of clothing, automobiles, and Appliances before making a purchase. On the other hand, consumers can evaluate Services such as restaurants, beauty salons, and laundromats only during or after the purchase. Indeed, tangible products have __________properties, while services have
__________Properties.
A)search; experience
B)experience; search
C)consistent; inconsistent
D)inconsistent; consistent

Question

Quizplus · Accepted Answer

Tangible products have search properties, meaning that consumers can easily search and evaluate their physical attributes before purchase. Services, on the other hand, have experience properties, meaning that consumers can only evaluate them during or after consumption.

One of the Primary Difference Between Tangible Goods and Services