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Jack Wants to Buy a Car

Question 81

Multiple Choice

Jack wants to buy a car.The Nissan receives a low mileage rating when compared to cars by Honda and Toyota, but it scores higher than those cars when it comes to price.Jack feels that the price of a Nissan compensates for its weakness when it comes to mileage.This is an example of:


A) compensatory decision rule.
B) external locus of control.
C) decision heuristics.
D) determinant attribute.
E) noncompensatory decision rule.

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