Which of the following holds true for the term brand repositioning?
A) It refers to the display, in two or more dimensions, of the position of products or brands in the consumer's mind.
B) It refers to the segmentation that tailors a product or service to suit an individual customer's wants or needs.
C) It refers to the mental picture that people have about a company and its products or services relative to competitors.
D) It refers to a strategy in which marketers change a brand's focus to target new markets.
E) It refers to the practice of interacting on a one-to-one basis with many people to create custom-made products or services.
Correct Answer:
Verified
Q63: Which of the following holds true for
Q64: A graph shows consumer perceptions of various
Q65: Stella makes a living by knitting sweaters
Q66: An upscale restaurant that previously flourished on
Q67: Which of the following determines consumers' preference
Q70: A company launches a new bike in
Q71: Which of the following holds true for
Q72: A company primarily marketing cartoon strips to
Q73: A company sells baseball bats.It has a
Q80: A graph shows consumer perceptions of various
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents