Compared to latent coding in content analysis, manifest coding seems to have
A) greater validity.
B) no differences in validity or reliability.
C) greater reliability.
D) lower reliability.

Question

Quizplus · Accepted Answer

Manifest coding, which involves the direct observation and categorization of explicit content, tends to have greater reliability because it is more straightforward and less subjective than latent coding, which requires interpretation of underlying meanings.

Compared to Latent Coding in Content Analysis, Manifest Coding Seems