Marketers often provide consumers with information of their products, including free samples and trial offers, to facilitate consumer:
A) patronage motives.
B) attitudes.
C) self-concept.
D) distortion.
E) learning.

Question

Quizplus · Accepted Answer

Providing information, free samples, and trial offers helps consumers learn about the product, its benefits, and how it fits into their needs, facilitating consumer learning.

Marketers Often Provide Consumers with Information of Their Products, Including