U-botit.com is an electronic commerce company that sells music online. It keeps a tab of what genre of music their registered customers buy. If u-botit.com were to use the data mining approach of association, which of the following actions would it take?
A) send recommendations to customers based on their buying habits
B) conduct surveys to customers to gauge customer satisfaction
C) classify the customers based on the genre of music they listen to
D) provide discounts to certain genre buyers where sales are less

Question

Quizplus · Accepted Answer

The association approach in data mining involves finding relationships or associations between different items or datasets. By sending recommendations to customers based on their buying habits, u-botit.com would be leveraging these associations to potentially increase sales and enhance customer experience.

U-BotitCom Is an Electronic Commerce Company That Sells Music Online