A supplier relationship characterized by an arm's length approach regarding relationship intensity would be considered ____________.
A) strategic alliance
B) transactional
C) business alliance
D) operational alliance

Question

Quizplus · Accepted Answer

A transactional relationship is characterized by an arm's length approach, focusing on short-term interactions and simple exchanges without the need for close collaboration or long-term commitments, which is in contrast to alliances that typically involve closer cooperation and longer-term commitments.

A Supplier Relationship Characterized by an Arm's Length Approach Regarding