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Supply Chain Management
Quiz 2: Customer Fulfillment Strategies
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Question 41
Short Answer
Fill in the Blank(s) -Identifying specific customer needs and then matching the company's promises and capabilities to those needs is the key to implementing a successful customer ________strategy.
Question 42
Short Answer
Fill in the Blank(s) -________________________(CRM) software has increased the sophistication of customer segmentation by incorporating data-capturing, storage, and analysis capabilities to help companies create customer profiles.
Question 43
Short Answer
Fill in the Blank(s) -The following are several key steps that are critical to creating a supply chain flexibility culture.
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________workers and organize work in multifunctional teams.
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Design performance measures to value fast-cycle capabilities.
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Develop information systems to track activities and share information. The following are the eight attributes developed by Garvin that define product quality:
Question 44
Short Answer
Fill in the Blank(s) -Customer ________factors are the capabilities that first-tier customers need to satisfy their downstream customers.
Question 45
Short Answer
Identifying specific customer needs and then matching the company's promises and capabilities to those needs is the key to implementing a successful customer fulfillment strategy. Explain in detail a minimum of 3 of those typical customer needs.
Question 46
Short Answer
Fill in the Blank(s) -Opportunities to deliver customer value occur in five areas: cost, flexibility, delivery, innovation and_______
Question 47
Short Answer
Fill in the Blank(s) -Meeting customers' needs better than the competition creates________ and yields valuable long-term relationships.
Question 48
Short Answer
Fill in the Blank(s) -A core________ is something that your company does so well that it provides the company a competitive advantage.
Question 49
Short Answer
Fill in the Blank(s) -The key to satisfying customers is to understand their ________ so that unique products and services can be developed to meet those ________.
Question 50
Short Answer
Fill in the Blank(s) -A method of determining actual costs of a product or process cited in the text as________ costing ties specific costs directly to the customers that create them.
Question 51
Short Answer
Fill in the Blank(s) -Customer________ , the identification of unique groups of customers who possess similar needs, helps managers develop the products and establish the systems needed to fulfill the needs of different customer groups.