All of the following are ways that a good or service can be differentiated EXCEPT
A) Responsive customer service
B) Perceived prestige and status
C) Construction of efficient-scale production facilities
D) Engineering design and performance

Question

Quizplus · Accepted Answer

Construction of efficient-scale production facilities is not a way to differentiate a good or service. It is related to the production process and efficiency, but not a factor that distinguishes a good or service from its competitors. A, B, and D are all ways that a good or service can be differentiated: responsive customer service, perceived prestige and status, and engineering design and performance.

All of the Following Are Ways That a Good or Service