Early studies of group decision-making demonstrated that groups made riskier decisions than individuals do.The concept of "risky shift" was born.Later studies,however,revealed that group decisions are not necessarily more risky than individual decisions; instead,they are more extreme.The concept of _______ was born.

Question

Quizplus · Accepted Answer

Group polarization describes the phenomenon where a group's attitudes or decisions become more extreme than those of its individual members. This occurs because group discussion tends to reinforce preexisting attitudes and beliefs, leading individuals to adopt more extreme positions. It is different from risky shift, which specifically refers to groups making riskier decisions than individuals.

Early Studies of Group Decision-Making Demonstrated That Groups Made Riskier