What is the main purpose of a corporate Web site?
A)to sell the company's products directly
B)to build customer goodwill
C)to create a consumer query into a sale
D)to give out coupons and tell about sales events or contests
E)to point out and explain competitors' weaknesses

Question

Quizplus · Accepted Answer

The main purpose of a corporate website is to build customer goodwill by providing information about the company, its products and services, as well as its values and mission. It is a platform for companies to communicate with their customers, establish their brand, and foster relationships.

Option A is incorrect because while a corporate website may allow customers to purchase products, it is not the primary purpose. 
Option C is incorrect because while a corporate website may serve as a starting point for a sales inquiry, the ultimate goal is not necessarily to make a sale. 
Option D is incorrect because while a corporate website may provide information about sales events or contests, it is not the primary purpose. 
Option E is incorrect because it is unethical and inappropriate to use a corporate website to point out and explain competitors' weaknesses.

What Is the Main Purpose of a Corporate Web Site