Which of the following is true of viral marketing?
A)It is the Internet version of word-of-mouth marketing.
B)It refers to problems that occur with viruses in the online marketing process.
C)It is another term for invasions of online privacy.
D)It is an automated system that manages the sales and marketing functions.
E)It is a system that allows a supplier to access a customer's inventory levels online.

Question

Quizplus · Accepted Answer

Viral marketing is a marketing approach that relies on customers or users sharing information about a product or service with others, usually via social media or email. This is similar to word-of-mouth marketing, which relies on satisfied customers recommending a product or service to their friends and family.

Which of the Following Is True of Viral Marketing