In the BCG matrix,question marks are low-growth,low-share businesses and products that generate enough cash to maintain themselves but do not promise to be large sources of cash.

Question

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Question marks are actually high-growth, low-share businesses and products that require significant cash to maintain or increase their market share. They are considered uncertain and require careful consideration to determine whether they will become cash cows or dogs in the future.

In the BCG Matrix,question Marks Are Low-Growth,low-Share Businesses and Products