What is a major drawback of probability sampling?
A)It can be time consuming.
B)Sampling error cannot be measured.
C)The sample size chosen is often too large for valid generalizations to be made.
D)Everyone has an equal chance of selection.
E)Marketers must rely on the judgment of the researcher in respondent selection.

Question

Quizplus · Accepted Answer

Probability sampling can be time-consuming because it often requires a detailed and systematic approach to ensure that every member of the population has an equal chance of being selected.

What Is a Major Drawback of Probability Sampling