Two general strategies-supervision and validation-can be employed to guard against the interviewer intentionally committing an error.
Correct Answer:
Verified
Q71: Even with supervised orientation sessions and role
Q72: Validation verifies that the interviewer did the
Q73: There are four types of nonresponse error:
Q74: Business-to-business(B2B)marketing research is even more challenging than
Q75: Sometimes the opportunity arises to use the
Q77: Nonresponse includes failure on the part of
Q78: A way to combat unintentional respondent error
Q79: Nonresponse has been labeled the marketing research
Q80: The identification,control,and adjustments necessary for nonresponse are
Q81: Few statistical analysis programs have features that
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