A group self-administered survey entails administering a questionnaire to respondents in groups rather than individually:
A)to maximize respondent time and effort.
B)for convenience and to gain economies of scale.
C)to benefit from groupthink and opinions.
D)to maximize interviewer costs of administration.

Question

Quizplus · Accepted Answer

Group self-administered surveys are administered to groups of respondents, which is more convenient and cost-effective as compared to individual surveys. This method saves time, effort, and costs in terms of administering questionnaires to each individual separately. Additionally, economies of scale are achieved as large groups of individuals can be surveyed simultaneously. This method is not intended to benefit from groupthink or opinions, nor does it increase interviewer costs of administration.

A Group Self-Administered Survey Entails Administering a Questionnaire to Respondents